To help launch the redesign of OXO’s iconic Pop Containers, we created a campaign to show how the containers can transform storage in any room.
We’ve had the opportunity to work with OXO on a variety of brand and product launch campaigns. We created OXO’s brand film (above) to communicate the brand’s values and meticulous, caring approach to designing products that customers use every day. Below are more examples of campaigns we’ve had the pleasure of creating with our friends at OXO.
OXO asked us to create a digital spot to promote its line of coffee and tea brewing products. We infused the video with sumptuous closeups of cascading beans and slow-motion coffee pours to stoke caffeine cravings and inspire viewers to brew their perfect cup.
Production Company: Recreation Films
Director: Matt Donovan
Director of Photography: Matty McClain
Producers: Chris Gaida, Dana Inglehart
Associate Producer: Tom McDonald
First ADs: Delavega, Cullen Belleville, Ed Helman
First AC: Andreas Roalsvig, Taylor Dekker
Gaffers: Cory Dahn, Stefan Skripak, Jesse Sperling
Art Leads: Andy Aidekman, Lisa Lowe, David Brenneman, Elysia Belilove
Art Assistant: Haley Lukaczyk, Camille Boismain, Elizabeh Sanchez
Production Assistant: James Cross, Collin Ullmann
Runner PA: Richard Ibezim
Editors: Nathaniel Cunningham, Mauricio Soto, Anthony Johns
Make-Up: Rashida Bolden, Charles Zambrano
Actors: Beatriz Ramirez, Penelope Ramirez, Laval Alsbrooks, Ingrid Roumengas, Aysha Hamed, Tinuke Adentunji, John Anantua, Morgan Starr, Giancarlo Carmona, The Cunniffe Family, Tim Tracy, Andrew Matthews, Christine Snow, Patricia Lawrence, Anisah Jabar