Drug Policy Alliance: PSA

We helped our friends at Motiv Creative remake the classic “This is Your Brain Drugs” ad, starring Rachel Leigh Cook. This time around, Rachel slams the war on drugs. The video has been viewed more than 7 million times.


Client: Drug Policy Alliance

Creative Agency: Green Point Creative + Hobo Audio

Creative Director: Howard Bowler

Production Company: Recreation Films

Director: Ryan Kleier

Director of Photography: Matty McClain

Gaffer: Andreas Roalsvig

1st Assistant Camera: Matt Donovan

Sound: Chris Viall

Makeup/Hair: Abby Hayden

Animation/Post Production: Edit 1

Producers: Dan Fuerst + Diane Boston

Music/Audio Post: HOBO Audio